I developed a brand and motion design for the Venture Capital NAP from Berlin. My goal was creating an visual identity that feels similar to the company confident and distinctive, while staying flexible across digital touchpoints.

Therefore I designed a wordmark with a strong colour palette, and chose a modern and futuristic type design. On top of that, I created 2D and 3D animations of the wordmark that add energy and movement to the identity.

One detail I really like is the logo animation on the website. With each reload you see a different variation. It is a simple interaction, but it adds personality. It also hints at growth, momentum, and adaptability.

To show how the system works beyond the screen, I created a set of applications. This included business cards, stationery, and a canvas bag. The aim was always consistency without stiffness, the same visual voice adapted to each format.

If you are curious about process snippets, you can find more on my Instagram.